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Iteration, Iteration, Iteration

In this article, Marietta (Product Designer) explores how thoughtful digital design—and the ongoing process of iteration—drives product evolution, shapes user behaviour, and underpins long-term business success, as shown through the story of one of the internet’s earliest pioneers.

Diving into hackathons and tech spikes, and how they benefit an agile team

We sat down with two of our awesome engineers to hear about their approach to using their professional development time and how it benefits them individually and as a team, as well as the company overall. So sit back as we dive into all things hackathons and tech spikes.

I’ve already discovered it all. Why do I need a design discovery phase?

Welcome to The Discovery Paradox. The discovery phase of any project itself is a tough, but really important one because businesses (commendably) think they already know all there is to know about their product, industry, challenges and opportunities. In this article, our Design Director dives into the importance of product design.

Product visioning worksheet

Unlock your product's potential with our app development agency's Product Visioning Worksheet. Access this powerful tool and turn your ideas into realities.

Designing for User Retention

Here at ASquared, we are experts in designing, developing, and launching world-class apps. How can we be certain that after launching users will continue to return to the apps we develop?

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Iteration, Iteration, Iteration

Diving into hackathons and tech spikes, and how they benefit an agile team

I’ve already discovered it all. Why do I need a design discovery phase?

Product visioning worksheet

Designing for User Retention